Toy Fair 2017 – Mattel’s Showroom

This morning at Toy Fair, Mattel hosted a breakfast and opened up their showroom to the press. While I got a preview of Mattel’s collector’s product yesterday, today I had…

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Toy Fair 2017 – Mattel

Mattel hosted a special collector’s event at toy fair this evening, showcasing their latest Halo, WWE, DC Multiverse, DC Superhero Girls, Minecraft and Teen Titans product. Of particularly interest was…

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MAX STEEL Poster Revealed, Film Opens October 14th

The MAX STEEL movie poster for the upcoming feature film inspired by the popular Mattel toys and TV show was revealed today.  MAX STEEL is the story of an ordinary…

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Mattel’s DC Multiverse Line Brings Back 6″

After taking a little break from the scale, Mattel’s bringing their DC figures back to 6″ with an impressive showing at SDCC 2016. The new slate features product from all…

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Mattel Nabs “Jurassic Park” License from Hasbro

Bloomberg is reporting that the “Jurassic Park” license has moved from Hasbro to Mattel. Last year we saw the Disney Princess property swap from Mattel to Hasbro – which has…

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Mattel Surprises With SDCC Exclusive Wonder Woman Figure

Mattel posted up a surprise the other day with the reveal of an SDCC exclusive Wonder Woman in a blister pack shaped like her trademark Invisible Jet. The figure looks…

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Another Round of Mattel SDCC Exclusives Revealed in USA Today

Mattel today revealed a second round of SDCC exclusives via a story in USA Today. These (and the first batch of products) will be available pre-order at MattyCollector.com from June 17…

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First Batch of MattyCollector SDCC Exclusives – She-Ra Barbie, Ghostbusters & More

USA Today shared a number of MattyCollector’s SDCC exclusives, a number of which have been seen, but several are new reveals Their SDCC presale will start June 15th for Early…

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MattyCollector’s DC Super Hero Girl SDCC Exclusive Revaled…in Name Only

MattyCollector hasn’t officially revealed their slate of SDCC exclusives yet, but thanks to an interview with the Diane Nelson (the president of DC Entertainment, president of Warner Bros. Consumer Products, and president…

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Mattel Reveals Two Monster High SDCC Exclusives Including Ghostbusters Mash-Up

Over on the Monster High facebook page, Mattel has shared details of two SDCC exclusives for 2016. The first set revealed is the first father/daughter pair for the line –…

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Matty Teases She-Ra Doll for SDCC, May Be Only MOTU Exclusive from Mattel

MattyCollector posted a teaser image today of an upcoming SDCC exclusive She-Ra doll. From the preview picture, the doll will feature vac-metallized details.  Look for a full reveal tomorrow! There are…

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DC Super Hero Girls Available Now Only At Target Stores

DC Super Hero Girls – an all new take on the most iconic female Super Heroes puts your favorite characters right into their high school years. Created by Mattel in…

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Toy Fair 2016 – Mattel’s Collector Event

Today Mattel hosted collectors for a special event celebrating some of their upcoming collector focus products. Mattel took over a New York city bar and filled it with new Masters…

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MattyCollector and 4 Horsemen Revise Thundercats Lion-O

He debuted at SDCC, but MattyCollector and the 4 Horsemen today revealed an updated Lion-O reflecting some of the constructive feedback they’ve recieved and nudged him a little closer to…

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SDCC 2015 – Mattel’s Monster High and Ever After High Display

Monster High and Ever After High are Mattel’s 12″ doll reinventions of classic monster and fairy tale characters. They had a ton of new characters on display at SDCC, but…

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