Hasbro’s “Apology Tour” Continues with New Music Video & Release of Transformers Soundtrack Reimagined
Hasbro Music today unveiled the brand-new music video for “Nothin’s Gonna Stand in Our Way” from THE TRANSFORMERS: THE MOVIE: THE SOUNDTRACK: THE REFORMATTED EDITION, available now on all major streaming platforms and…
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Mattel Unveils Warthog Mattel Brick Shop for SDCC 2026
The newest addition to the Mattel Brick Shop collection has been announced and it is the highly anticipated Halo set – the Halo UNSC M12 Warthog from the original Halo…
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Mattel Unveils 2026 Monster High Collector Lineup
Mattel has official announced the Monster High® San Diego Comic-Con 2026 collector reveal, featuring a frightfully fashionable new lineup inspired by some of horror’s most iconic legends. Building on Monster…
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Mattel and WWE Announce Lucha Libre AAA Worldwide Partnership
Mattel and WWE announced a new multi-year global licensing agreement that expands Mattel’s WWE portfolio to include Lucha Libre AAA® Worldwide (AAA), one of Mexico’s most iconic and influential lucha libre…
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Full Details of Mattel’s SDCC Exclusives and Events
Mattel, a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, is gearing up for another exciting return to…
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Hasbro’s KPop Demon Hunters NERF Roleplay Items & Light Sticks
Following the breakout success of Netflix’s KPop Demon Hunters, Hasbro is expanding the fandom experience with an all-new lineup of NERF-inspired roleplay accessories and collectible light sticks, inspired by the film’s…
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Hasbro Presents a Blockbuster Lineup of Iconic Brands, New IPs, and Fan Experiences at San Diego Comic-Con 2026
Hasbro, a leading games, IP and toy company today announced an action-packed lineup of products, panels and fan-first experiences for San Diego Comic-Con. At Booth #3213, fans can explore an unmatched portfolio of iconic Hasbro brands including Transformers, Dungeons &…
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Hasbro and Nintendo Announce “Legend of Zelda” Toy Collaboration
Hasbro, a leading games, IP and toy company, today announced a new licensing partnership with Nintendo to create products based on the popular Legend of Zelda franchise. This multi-year collaboration is set to…
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Hasbro Introduces Blooms by Play-Doh, A New Creative Experience Designed for Adults
Hasbro, a leading games, IP and toy company, today announced the launch of Blooms by Play-Doh, the first-ever Play-Doh line designed specifically for adults. The new collection reimagines the Play-Doh experience as an elevated way…
Read more »Symbiote Studios Reveals In-Booth Transformers Voice Actor Signing Event for San Diego Comic-Con 2026
Symbiote Studios, the global leader in original and licensed plush toys, has revealed even more exciting plans for the upcoming San Diego Comic-Con taking place July 22-26. This year their…
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Monogram’s Complete Slate of 2026 SDCC Exclusives
Monogram always has a full slate of SDCC exclusives and that’s equally true this year. With 22 exclusives featuring everyhing from Elmo to Spider-Man, there’s certainly something for every fan….
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Jazwares’ SDCC Exclusives and Booth Event Schedule Published
Jazwares has officially unveiled its lineup of San Diego Comic-con exclusive collectibles, along with a full schedule of booth events, character appearances, and creator signings taking place throughout the weekend….
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Zoinks! Hasbro Unveils Transformers X Scooby-Doo Collab!
Hasbro unveiled the new TRANSFORMERS SCOOBY DOO MYSTERIOUS PRIME & AUTOMUTT action figure set, inspired by the beloved Scooby-Doo franchise and its iconic characters. The 6-inch-scale Mysterious Prime figure converts from robot…
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Hasbro Offers A Spooky Look at 2026 Star Wars Black Series Halloween Figures
Today, Hasbro unleashed a new wave of goblins and ghouls from another galaxy with all-new STAR WARS: THE BLACK SERIES Halloween figures such as: These new figures will be available to purchase September 2026 on Hasbro Pulse and participating…
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Icon Heroes Unveils The Ringmassster, a San Diego Comic-Con 2026 Exclusive for Jiu Jitsu Combat Creatures
Icon Heroes is proud to debut the Ringmassster, an all-new San Diego Comic-Con 2026 Exclusive action figure from its acclaimed Jiu Jitsu Combat Creatures universe. Available exclusively at the KB Toys presented by Icon Heroes booth…
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