MONOPOLY Celebrates 90th Anniversary with First-Ever Hot Wheels Collaboration

Two of the most iconic names in play are coming together for the very first time. Hasbro’s MONOPOLY — celebrating its 90th anniversary this year — is teaming up with Mattel’s Hot Wheels to launch the Hot Wheels Pass ‘N Go 1:64 die-cast collectible.

Available globally beginning November 1, the collectible is modeled after the game’s iconic Race Car token, designed to look just as at home on the game board as it does speeding around a Hot Wheels track. At $1.25, it’s an accessible must-have for long-time collectors and casual fans.

Brian Baker, SVP of Board Games, NERF and PLAY-DOH at Hasbro: “For 90 years, MONOPOLY fans have raced around the board, collected $200, and dreamed of landing on Boardwalk first. Now, thanks to Hot Wheels, our iconic Race Car token is hitting the fast lane. The Hot Wheels Pass ‘N Go collectible is a mash-up of speed, strategy, and fun that brings together two legendary play experiences for fans of every generation.”

This collaboration builds on the momentum of Hasbro and Mattel’s long-term licensing agreement, which has already delivered fan-favorite crossovers like Hot Wheels TRANSFORMERS, Masters of the Universe TRANSFORMERS, UNO Flip! TRANSFORMERS, PLAY-DOH Barbie and more.

You May Also Like

About the Author: MattG