Hasbro’s Star Wars: The Force Awakens SDCC Exclusive Revealed by EW – New Lego and Hot Wheels too!
Since Star Wars is near the center of the AwesomeToyBlog bullseye, it seems fitting that Entertainment Weekly dropped the scoop on some upcoming Star Wars: The Force Awakens merchandise including…
Read more »Dark Horse Publishing Masters of the Universe Minicomic Collection
One of the factors that made the vintage Masters of the Universe toys unique was the use of packed-in minicomics to build the world and mythos of He-Man. These minicomics…
Read more »Toy Fair 2015 – Mattel’s Collector Event
The second day of Toy Fair 2015 kicked off a with Mattel / MegaBloks collectors event. A ton of new product was on display including liscensed Hot Wheels, Batman ’66…
Read more »Toy Fair 2015: Mattel & Nickelodeon Expand Partnership with Mega Bloks Teenage Mutant Ninja Turtles in 2016
MEGA® Brands, a member of the Mattel family (NASDAQ: MAT), today announced an all-new Teenage Mutant Ninja Turtles construction toy line at New York Toy Fair. Fans of Nickelodeon’s leading…
Read more »MattyCollector Reveals 2015 Chase Figure – Spirit of Grayskull
Matty’s revealed their new chase figure for 2015 – the Spirit of Grayskull. The Spirit of Grayskull figure is a glow in the dark version of King Grayskull. Like previous…
Read more »Dark Horse And Mattel to Publish ‘The Art of He-Man and the Masters of the Universe’
As announced at Mattypalooza, Dark Horse and Mattel will be producing a Masters of the Universe art book. Check out the official press release from Dark Horse comics below: As…
Read more »SDCC2014 – Mattel’s DC Display
While I was grabbing my pics of the Masters of the Universe, I snuck on over to the DC display and grabbed images of all the new DC figs. The…
Read more »SDCC2014 – Mattel’s Masters of the Universe Classics Display
Following Mattypalooza the Mattel booth was crammed with folks, but fortunately I got in there and snagged some pics of all the upcoming and newly announced Masters of the Universe…
Read more »SDCC2014 – Mattypalooza Panel
It’s a busy morning today with back to back panels…first up is Mattypalooza! The panel started with a Masters of the Universe Classics ‘All Toy Lines Must Come to An…
Read more »What I Bought Today! DC Comics Multiverse Batman
Item: Arkham City Batsuit Batman Line: DC Comics Multiverse Manufacturer: Mattel Store: Target Bio/Package Text: Real Name: Bruce Wayne High-Tech Gear: Cowl with “Detective Vision”, Grapnel, Sonic Batarangs, Remote…
Read more »SDCC 2013 – Monster High
I’ll be the first to admit that I don’t know much about Monster High. What I do know is that it’s big (thanks NPR!) and that kids are crazy for…
Read more »SDCC 2013 – Mattel Showroom
Following the Mattypalooza panel, I headed down the the Mattel showroom and took pictures around their booth space. See the below gallery for all the latest Masters of the Universe,…
Read more »SDCC 2013 – Mattypalooza Panel
DC Universe, Ghostbusters, Masters of the Universe are on deck at the Mattypalooza panel. Club Infinite Earths 2013 – Huntress due out in September, October is Ocean Master, Ra’s al…
Read more »Mattel’s SDCC Panels and Plans
Mattel has released their SDCC panels and plans for events at their booth space. Check them out below and maybe I’ll see you there! Fan Panels Thursday, July 18th 10am…
Read more »Do the Batusi at SDCC2013!
Earlier this week NECA provided a Predator’s tease for one of their SDCC exclusives and now there’s news on one of Mattels! One of my favorite reveals of Toy Fair…
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