Hasbro’s Preview Breakfast Shows New Marvel Legends, Transformers

This morning kicked off the right way with a balanced breakfast – meaning a breakfast where I got to check out some of the newest toys from Hasbro. Highlights from…

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Soundwave Tablet Added To Hasbro’s Slate of SDCC Exclusives

A bit of a surprise this morning as Kotaku debuted another SDCC exclusive Transformer from Hasbro, a Soundwave with a tablet alt-mode. Similar to the previously Asia exclusive Hasbro/Xiomi Transformer –…

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Shout! Factory Announces Transformers: The Movie Steelbook

As announced early June, Shout! Factory, in collaboration with Hasbro Studios, will release The TRANSFORMERS – THE MOVIE 30th Anniversary Edition this fall 2016. This beloved animated feature is being…

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Hasbro’s SDCC Exclusive Fortress Maximus with Master Sword Revealed

Rumors are being proved to be true over on the Transformers Facebook page as they’ve shared the first image of the San Diego Comic-con exclusive version of Fortress Maximus with…

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Hasbro’s G. I. Joe / Transformers SDCC Exclusive Officially Revealed

Hasbro’s first SDCC exclusive has been revealed and it’s the return of the G. I. Joe / Transformers crossover sets. This newest set pits Scarlett and Powerglide against Zartan and…

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Shout! Factory Announces New Edition of 1986 Classic “Transformers – The Movie”

Shout! Factory, a multi-platform media company, and Hasbro Studios announced a strategic distribution collaboration to bring the iconic animated feature,TRANSFORMERS – THE MOVIE to the home entertainment marketplace in the…

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Transformers: Earth Wars Now Available on iOS and Android

Hasbro Inc., Backflip Studios and Space Ape Games today released TRANSFORMERS: EARTH WARS, a new real-time combat strategy mobile game featuring the most iconic characters in the Transformers universe. Published…

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IDW Introduces “Revolution Event” Bringing Many Hasbro Properties Together

IDW Publishing has unveiled its most ambitious comic book publishing venture in its history revolving around its fan-favorite titles based on Hasbro properties. The “Revolution” event marks the birth of…

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Transformers: Combiner Wars Groove Now Available in the US

We’re getting close to the end of May, but Transformers May Mayhem is clearly still on a roll as the deluxe Transformers Combiner Wars Groove figure is now available in…

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Transformers Combiner Wars ‘Victorion’ Now Available from Entertainment Earth

Victorion, the first ever Fan’s Choice Combiner team is available now from select retailers. Chosen through a series of votes, Victorion is the combined mode of the 6 member Rust…

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Botcon Weekend Update – Robots in Disguise & More

It’s Botcon weekend and there’s a ton of new pictures and news to share. I’ve already posted the new Titan Wars and Combiner Wars details, but of course there’s Robots…

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Botcon Weekend Update – Titan Wars, Combiner Wars

It’s Botcon weekend and that means a ton of new Transformers news and pictures. The below gallery contains all the new Combiner Wars and Titan Wars official images from Hasbro…

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Hasbro Studios Nabs 4 Daytime Emmy Nominations

The 43rd annual Daytime Emmy Award nominations were announced today and Hasbro Studios picked up a total of four nominations, with both My Little Pony and Transformers Robots in Disguise…

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Toy Fair 2016 – Official Hasbro Transformers Images

Wrapping up my coverage of the first day of Toy Fair 2016 are the official Hasbro images for the latest and greatest for the Transformers brand. From Fortress Maximus to…

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Toy Fair – Hasbro’s Transformers Brand Panel

Kicking off Hasbro’s brand presentations today were the Transformers. Starting with the Titan class winner Trypticon, the brand team then covered Robots In Disguise and the latest in Generations toys….

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