LEGO and Hasbro Announced LEGO Icons TRANSFORMERS Soundwave

Earlier this week, the LEGO Group, in collaboration with leading games, IP and toy company Hasbro, reveals the LEGO® Icons TRANSFORMERS Soundwave model set (10358), an immersive building experience crafted…

Read more »

Hasbro Drops Sneak-Peek of Upcoming Animated YouTube Series TRANSFORMERS: CYBERWORLD

Hasbro released a new video clip for TRANSFORMERS: CYBERWORLD, a 36-episode CG-animated original series that will launch on the official TRANSFORMERS YouTube Channel on Saturday, July 12. The series plunges into the…

Read more »

Symbiote Studios Brings Exclusive Transformers and First-Looks to San Diego Comic-Con 2025

Symbiote Studios, the global leader in original and licensed plush toys, today unveiled its plans for San Diego Comic-Con 2025, taking place July 23–27. Known for its high-quality plush toys…

Read more »

Hasbro Announces Debut of TRANSFORMERS: CYBERWORLD

Hasbro, a leading games, IP and toy company, announced the upcoming 36-episode CG-animated original series, TRANSFORMERS: CYBERWORLD, will debut on the official TRANSFORMERS YouTube Channel on July 12. TRANSFORMERS: CYBERWORLD is a high-energy CG animated…

Read more »

Hasbro and the NFL Unite for Epic Collaboration Introducing TRANSFORMERS Converting NFL Helmets

Hasbro, a leading games, IP and toy company, today announced a special collaboration line with the National Football League (NFL) for a first-of-its-kind lineup of TRANSFORMERS x NFL action figures. The first wave of officially licensed…

Read more »

Hasbro, Robosen, and Volkswagen Debut TRANSFORMERS Bumblebee Auto-Converting Robot

Robosen Robotics Innovation, Inc – the leading innovator in the field of consumer entertainment robotics, in collaboration with leading games, IP and toy company Hasbro is proud to debut the TRANSFORMERS…

Read more »

Skybound Announces THE TRANSFORMERS Compendium Set Kickstarter

TRANSFORMERS fans, roll out! Today Skybound, in collaboration with leading games, IP and toy company Hasbro, announced a campaign for the Kickstarter-exclusive THE TRANSFORMERS Compendium Set, which will collect the complete US and UK…

Read more »

Toy Fair 2025 – Yolopark

I’ve seen the growing popularity of the Yolopark Transformers model kits and knew it was a booth that I needed to check out at toy fair. The kits included G1…

Read more »

Toy Fair 2025 – Hasbro Transformers

This evening, I had the chance to attend Hasbro’s press event for toy fair. This post collects all the Transformers news and pics from the showroom. The highlights of the…

Read more »

Hasbro Announces YouTube Series: TRANSFORMERS ONE: NEW ADVENTURES

Hasbro Inc., a leading toy and game company, announced the new toy stop-motion 14-episode series, TRANSFORMERS ONE: NEW ADVENTURES, will premiere on the official TRANSFORMERS YouTube Channel beginning January 17 at 7am…

Read more »

Hasbro Announces All-New Toy Line: MixMashers

Leading toy and game company Hasbro has launched a brand-new collectible mix and mash action figure line: MixMashers. This new line lets you collect, mix, and mash accessories and power-up parts to customize figures…

Read more »

Hasbro’s Transformers Reveals from 1027 Event and MCM Comic Con London

Over the weekend, Hasbro revealed new Transformers products at two events, the online HASBRO 1027 event and MCM London Comic Con. Across both events all reveals were from the TRANSFORMERS…

Read more »

Hasbro’s Transformers Studio Series Reveals for NYCC

During their NYCC presentation Hasbro unveiled a new wave of Studio Series products coming to the brand. See all the reveals and pics below. The team also teased an update…

Read more »

New Transformers Collab Revealed Today: TRANSFORMERS X STAR WARS Mandalorian N-1 Starfighter

Star Wars Transformers are back with this newly revealed (and available for pre-order) N-1 Starfighter belonging to the Mandalorian. Looking as if it flew straight out of the Disney+ show…

Read more »

New TRANSFORMERS x NARUTO SHIPPUDEN Collab Unveiled

Today, Hasbro unveiled a new collab mash-up pack between TRANSFORMERS and the popular NARUTO SHIPPUDEN anime series. The new 2-pack features the iconic Kurama and Gamakichi characters as TRANSFORMERS robots where the…

Read more »