McFarlane Toys had figures on display from:
- Stranger Things, including Barb, Upside Down Will, Season 2 Eleven, and the Ghostbusters costume pack.
- Call of Duty
- Star Trek
- Hello Neighbor
They also had construction sets for Hello Neighbor, Five Nights at Freddy’s, and previewed upcoming sets from Cuphead. A role play shield from Destiny was also shown.