Hasbro’s Star Wars: The Force Awakens SDCC Exclusive Revealed by EW – New Lego and Hot Wheels too!

cc15 tnSince Star Wars is near the center of the AwesomeToyBlog bullseye, it seems fitting that Entertainment Weekly dropped the scoop on some upcoming Star Wars: The Force Awakens merchandise including a Hasbro SDCC exclusive.

All three reveals today were different takes on the First Order Stormtrooper design. Lego debuted an 81 piece 9″ Stormtrooper set – similar to bionicle of the super hero sets they did for a bit. These will be available January 1st of 2016.

Mattel’s debut was a First Order Stromtrooper Hot Wheels car – a sleek take on the troopers’ helmet. The EW article suggest this may be available at SDCC.

Finally, Hasbro’s newest 6″ Black Series figure is an SDCC Exclusive First Order Stormtrooper in special packaging. Priced around a reasonable $24.99, you can pick this up at the HasbroToyShop booth at the show or online afterwards.

Check all three out below!

Lego Returning to Springfield

lego logoLego today officially announced their return to Springfield with May release dates planned for the Simspons Kwik-E-Mart and a 2nd wave of blind bagged Simpsons figures. The Kwik-E-Mart is jam packed with Easter Eggs that should delight fans of the show. The Kwik-E-Mart is expected to be right around $200 in the US. Will the Kwik-E-Mart be joining the Simspons’ house on your shelf?

Lego Introduces S.H.I.E.L.D. Helicarrier Set

lego logoLego today introduced a huge 2,996 piece S.H.I.E.L.D. Helicarrier. At 31″ long, this set is big! Included are 12 microfigures; Nick Fury, Hawkeye, Captain America, Iron Man, and 8 S.H.I.E.L.D. agents. Five regular minifigures are included as well; Nick Fury, Black Widow, Captain America, Hawkeye and Maria Hill.

The set will be priced at $350 and will be available first to Lego VIP members in Mid-February and available to the general public in March. Check out Lego’s preview video and gallery below!

Sarah Michelle Gellar Lights Legoland Christmas Tree

lego logoLast evening at LEGOLAND, Emmy award winner Sarah Michelle Gellar and her family help Santa light the 30 foot tall LEGO Christmas tree during the 12th Annual Tree Lighting Ceremony in Carlsbad, California.

During the ceremony, LEGOLAND presented a $10,000 check on behalf of Gellar to Baby Buggy Inc, which works with organizations nationwide to distribute new and gently used essentials such as cribs, diapers and strollers to families.

“When LEGOLAND asked me to light the tree and at the same time do it as a way to raise money for Baby Buggy, which is all about children in poverty, it’s marrying my two favorite holiday traditions,” said Gellar.

“A donation like this can help us provide more than the equivalent of 110,000 diapers to families in need,” said Director of Baby Buggy in Los Angeles Carly Harrill.

Gellar, her daughter Charlotte(5) and son Rocky (2) joined Santa on stage to  light the LEGO tree, complete with a LEGO star. The 30-foot tree is created out of more than 245,000 green , adorned with more than 400 LEGO ornaments and has over 11,000 LED lights. 15 of those ornaments are Star Wars Death Star ornaments custom built from over 1000 Lego pieces by LEGOLAND’S resident masterbuilders . Sarah Michelle Gellar’s husband, Fredie Prinze Jr., is providing the voice for Kanan Jarrus in the new Disney XD series Star Wars Rebels.

Following the ceremony, Gellar and her children raced to the ice skating rink at the entrance of the Park next to LEGOLAND Hotel to enjoy the rest of the evening skating.

The tree lighting ceremony is part of LEGOLAND California Resort’s coolest holiday celebration ever, Holiday Snow Days and Winter Nights. Now through January 4, 2015, the Park transforms into a winter wonderland featuring more real snow than ever before with a tubing area for kids to slide down and, new this year, guests are invited to ice skate as an upgrade. Guests can enjoy festive entertainment plus nightly fireworks Dec. 26 through 31 and will conclude with San Diego’s biggest Kids’ New Year’s Eve Party on Dec. 31. All Holiday Snow Days and Winter Nights activities located inside the Park are included with regular Park admission. Tickets for the ice rink, located between the ticket booths and LEGOLAND® Hotel, are sold separately.

SMG Legoland 1 SMG Legoland 2 SMG Legoland 3

AwesomeToyBlog Holiday Gift Guide Day 1 – Lego

AwesomeToyBlog Gift Guide IconTo kick off the latest edition of the AwesomeToyBlog Holiday Gift Guide, we’re going to look at a few awesome Lego products that I know I’d love to see under the tree. This guide will feature items in three different price ranges, stocking stuffers (around $20 and below), gifts around $50 and below and finally those higher ticket gifts.

Stocking Stuffers

The obvious gift in this category would be a copy of this summer’s Lego movie. The movie was a huge hit, was fun to watch and could be watched over and over again. It’s likely you’ll find many opportunities to pick this up at a discount during the holiday shopping season. Lego’s Melting Room set, with an SRP of $12.99 makes a great companion set for the movie, and includes minifigs of both Emmet and Wyldstyle.

Other great Lego stocking stuffer ideas are any of the numerous small holiday sets available this year. Over the Thanksgiving weekend I picked up the Snowman set at Target for under $10. Other sets I saw were a Reindeer and a Christmas tree decorating set. These are the perfect size to top off a stocking.

Gifts Around $50

In this price range it’s hard to go wrong with any of the Lego videogames. Lego Batman 3 is the most recent and introduces enough new gameplay to keep it feeling fresh. If the person you’re buying for is more of a Marvel fan there’s also a Lego Marvel game that’s a ton of fun.

Older kids (and adults) may appreciate the Lego Architecture sets – they’re one of my favorite themes. Many of these sets run in the $20 to $50 range with the newest addition to the line being the Trevi Fountain ($49.99). Other favorites include Big Ben ($29.99) and the Leaning Tower of Pisa ($34.99)

Big Ticket Gifts

There’s nothing quite like having a big box under the tree, picking it up and hearing the telltale sound of over a thousand Legos. Lego’s Star Wars line is eternally popular and this year they’ve returned to one of Star Wars’ most popular vehicles, the AT-AT. With 1137 pieces, this $110 set is sure to please any Star Wars fan.

The Creator line of modular building are also amazing. These are a series of detailed buildings which all connect to create a city street. There are several of these available now with two of the more recent additions being the Parisian Restaurant and the Palace Cinema. If you’re looking to establish a Lego tradition – these are a great idea as there’s no signs this theme is stopping soon as 2015 is kicking off with the release of a Detective’s office. These sets typically have 2000+ pieces and a price tag around $150

Entertainment Earth Daily Deal for September 26th – 20% off Star Wars Lego

EE Daily Deals TNEvery day Entertainment Earth offers up a deal that’s good for 24 hours only. For September 26th our pals at EE are offering 20% off select in-stock Lego Star Wars including sets like the new AT-AT and Star Destroyer. You can see all the available sets here, and remember that Entertainment Earth is a sponsor of AwesomeToyBlog and any purchases help keep the lights on.

Entertainment Earth

Lego Minifigures Series 12 Hitting Walgreens

lego logoWalgreens seems to be on quite a roll. Over the weekend, while out on a Dalek hunt I found the 12th series of Lego minifigs in one of the Phoenix area Walgreens. Subsequent trips to other locations also have the figures in stock. Two warnings though…the gamer minifig seems to be heavily packed (or I’m buying all of them) and the Walgreens price is a bit higher than most other retails stops.

lego series 12 walgreens overall

Lego Minifigures Series 12 Fully Revealed, Due in October

lego logoThe Simpsons and Lego Movie themed Lego Minifigure series have been a bit of a departure from the first nine series. The 12th series represents a return to course as the sixteen figures in the box are just random characters. This series is roughly balanced between male and female figures and includes a guy in a pig suit, a wizard, a Wednesday Addams/goth girl and 13 other characters. These will be available  October 1st and also available in-game at Check out series 12 below!

Lego Unveils SDCC Exclusives, Giveaways and More

SDCC 2014 logo bLEGO Systems, Inc. today unveiled details of everything that contributes to its largest San Diego Comic-Con (SDCC) presence ever. The LEGO® booth will welcome show attendees with life-sized LEGO models, sneak peeks of 2015 LEGO building sets, photo-opps and content demos. Additionally, fans will have a chance to win limited edition minifigures each day and exclusive SDCC LEGO sets will be sold in the company’s booth shop. The family-friendly booth will feature thousands of LEGO bricks for attendees to build and take home their own brick-based heroes. The LEGO excitement can be found at booth #2829 of the San Diego Convention Center, July 24-27.

“This is our fourteenth year at San Diego Comic-Con and each year we see stronger enthusiasm coming from a growing audience of fans of all ages,” said Michael McNally, senior brand relations director, LEGO Systems, Inc. “We’re thrilled to deliver a family friendly brand experience, punctuated by custom life-sized models, play opportunities, exclusives, collectibles and sneak peeks, that lets children and adult collectors celebrate their passion for properties and LEGO play together in one place.”

LEGO Star Wars™ – To commemorate the 15th anniversary of LEGO Star Wars, the company will unveil a show-stopping showcase of every LEGO Star Wars minifigure ever created – over 500 in total—that is sure to make fans drool. A remote-controlled LEGO Chopper life-sized model, based on the new Star Wars Rebels series, will roam the booth throughout the weekend. Other activities include the unveiling of a 2015 LEGO Star Wars set and a limited edition exclusive version of the LEGO Star Wars Ghost with a Chopper minifigure that will be on sale for show attendees beginning Thursday morning.

 LEGO Super Heroes: DC Comics™ – This year marks the 75th anniversary of BATMAN™, and LEGO Systems celebrates the milestone with a new life-sized model of the Batcycle™ from the Batman Classic TV Series, complete with sidecar, made entirely out of LEGO bricks. Two LEGO Super Heroes: DC Comics sets launching in 2015 will be unveiled, including an 1,800 piece Tumbler, and one of the company’s exclusive minifigure raffle items will feature an iconic DC Comics character.  Throughout the show, a limited number of exclusive Batman Classic TV Series Batmobile™ LEGO sets will be on sale.

LEGO Super Heroes: MARVEL – The new feature film Marvel’s Guardians of the Galaxy hits theaters August 1st and to honor the event and its newest film-inspired building sets, LEGO Systems will display a custom-built life-sized LEGO version of Groot and Rocket Raccoon. An SDCC exclusive LEGO set, Rocket Raccoon’s Warbird, will be sold and an exclusive minifigure of The Collector from Marvel’s Guardians of the Galaxy will be up for grabs to lucky fans as part of a raffle.

LEGO THE HOBBIT™ – In anticipation of this December’s theatrical release of THE HOBBIT: The Battle of the Five Armies, a production of New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM), LEGO Systems will unveil one of the new LEGO THE HOBBIT sets that is slated to hit store shelves in October. A large-scale model of Smaug, built entirely from LEGO bricks and featuring custom light features to simulate the dragon’s fire-breathing ability, will be displayed in the Warner Bros. booth #4545.  On Thursday, July 24, fans will also have a chance to win a LEGO THE HOBBIT minifigure.

 THE LEGO MOVIE – Fans of the first LEGO theatrical film will instantly recognize a new 8-foot tall LEGO model presiding over the booth as Lord Business. A LEGO set based on THE LEGO MOVIE launching in January 2015, will be unveiled and on Sunday, fans will have a chance to win an exclusive LEGO Unikitty, as well as attend a panel discussion focused on the film and its toys.

LEGO Teenage Mutant Ninja Turtles™ – To honor the new Teenage Mutant Ninja Turtles feature film, a life-sized LEGO model of Shredder will be on display, along with LEGO sets based on the Teenage Mutant Ninja Turtles television series and feature film.

LEGO Mixels™ – LEGO Mixels™, an original property created in conjunction with Cartoon Network made up of animated shorts, virtual app gaming and collectible construction toys, was first unveiled at SDCC 2013. The fun continues as the fourth wave of quirky characters, launching in 2015, will be unveiled. New Mixels content for 2015 will also include new shorts, specials and a game.

LEGO NINJAGO and LEGO LEGENDS OF CHIMA™  – Two of the biggest original LEGO properties will be represented in two separate panels on Sunday, inviting children and families to learn more about the stories, products lines and the television series that currently air on Cartoon Network.

LEGO Information – Three SDCC exclusive LEGO sets will be on sale in the shop area of LEGO booth #2829. Each set is limited to 1,000 pieces, and sales of each are capped at 250 per day. Four LEGO minifigures will be given away via raffle during the show. Fans can try their luck by visiting the Sails Terrace each day starting at 12:30 PM. For fans who are not attending SDCC, there is a chance to win one of the four minifigures via Twitter raffle by following @LEGO_Group.

Dear Lego – I’d really like one of those Batmobiles. Let’s make this happen – thanks!

Lego Debuts Classic Mini Cooper Creator Set

lego logoLego debuted their newest Creator Set, a classic MINI Cooper. This 1,077 piece set faithfully recreates the Mk VII MINI Cooper with a ton of authentic details – the green and white color scheme, opening doors and hood, a detailed interior, fog lamps, a moveable gearship and more. There’s even a picnic basket and blanket, perfect for a weekend afternoon in the countryside. The MINI Cooper measures over 4″ high by 9″ long and 5″ wide. It’s priced at $99.99 US ($119.99 CA) and will be available this August. Check out pics and a design video  below. What do you think of this upcoming set from Lego? I think this is one that will end up in my collection!

Lego Ecto-1 Now Available

lego logoIn the event you missed it, Lego’s Cuusoo-generated Ghostbusters set is now available! The Ecto-1 features 508 pieces and minifigs of all 4 Ghostbusters (Peter, Ray, Egon and Winston). Priced at $49.99 it is in stock and ready to ship over on Bustin’ makes me feel good!

Lego Ecto 1

Lego Announces New Fairground Mixer Set

lego logoLego’s announced their newest CREATOR set, the Lego Fairground Mixer. The carnival has come to town with the amusement park ride the Mixer, ticket booth, dunk tank and strong man contest. The Mixer ride features glow-in-the-dark elements and is compatible with LEGO Power Function motors (not included) so the ride can be electrically powered. This set includes 12 minifigures: a juggling man on stilts, dunk tank lady, strong man challenger, ticket lady, truck driver, ride operator, 2 women, 2 girls, 2 boys and a queasy man who tried the mixer one too many times. The Mixer can then fold up and head out of town on the truck while the ticket booth, high-striker and dunk tank are all held on a second accessory truck. This 1,746 piece set was designed by Jamie Berard who also designed the CREATOR Sydney Opera House, Sopwith Camel and an AwesomeToyBlog favorite – the Tower Bridge.

Check this set out in the gallery below and it’ll be available this June with a U.S. suggested retail price of $149.99.

Lego Cuusoo Announces Next Fan Created Set Going Into Production

lego logoLego today announced their next Cuusoo set that will go into production. There were seven fan created sets that the Lego team consider productizing, but only one met all the criteria and will be productized. While you can watch the entire video below – the “winning” set is the Ghostbusters 30th Anniversary set, which will see the release of the Ecto-1 and Ghostbusters minifigs.  This will make a great companion piece to the Cuusoo Back to the Future DeLorean.

Lego Team Talks About Maersk Ship Set

lego logoLego’s really getting the hang of this video thing, as their design team takes you on a tour of their new Maersk Line Triple-E ship set, which is available now at your local Lego store or online. Priced at $149.99 this set includes 1519 pieces and measures over 8″ high, 25″ long and 3″ wide when assembled.

Toys “R” Us Celebrates The LEGO Movie

LegoMovieTNThe Lego Movie is set to hit theaters February 7th and Toys “R” Us is starting the party on Thursday, January 30th. Toys “R” Us stores nationwide will have a dedicated Lego Movie feature shop and host special events and giveaways.

“LEGO construction sets prove to be perennial favorites among our customers, and in recent years, those that allow kids and collectors to bring moments from entertainment properties to life have gained in popularity,” said Lisa Harnisch, Senior Vice President, General Merchandise Manager, Toys, Toys“R”Us, U.S. “LEGO products have even influenced TV shows and movies with the introduction of Ninjago: Masters of Spinjitzu on Cartoon Network and now ‘The LEGO Movie.’ One thing is certain, the LEGO brand is engrained in pop culture, and we are thrilled to offer enthusiasts of all ages the broadest assortment of LEGO sets, exclusive items and special events so they can experience the magic of building right in our stores.”

The special events include:

  • Toys “R” Us and exclusive “The Lego Movie Rescue Reinforcements” set. This 859-piece set inclues 5 minifigures,  a fire mech, windmill helicopter and the Micro Manager.
  • Gifts with LEGO Product Purchases. Beginning Sunday, February 2, customers who make a $50 or more LEGO construction purchase in-store will receive a complimentary ticket to see “The LEGO Movie” in theaters, while supplies last. Plus, on Saturday, February 8, those who purchase “The LEGO Movie” video game for Nintendo 2DS will receive a $15 Toys“R”Us Gift Card, while supplies last. (No rain checks)
  • Calling all Little Builders for “The LEGO Movie” In-Store Event: Toys“R”Us stores nationwide will host a special event from 12 noon – 2pm on Saturday, February 8, during which aspiring builders can construct – and take home – Emmet’s car. Plus, customers can try out the all-new “The LEGO Movie” video game on Nintendo 2DS. (Excludes Toys“R”Us Express and Outlet stores.)
  • Prizes and Surprises: As part of the February 8 in-store event, attendees can enter a raffle to win one of two exciting prizes. One lucky winner at each Toys“R”Us location will receive a $10 Toys“R”Us Gift Card, while a second winner will receive the Lord Business’ Evil Lair construction set.

For the latest information surrounding “The LEGO Movie” products, special events and more, customers can visit the Toys“R”Us Facebook fan page at, Pinterest page at or follow on Twitter and Instagram (@Toysrus).

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