Hasbro’s Preview Breakfast Shows New Marvel Legends, Transformers

SDCC 2016 logoThis morning kicked off the right way with a balanced breakfast – meaning a breakfast where I got to check out some of the newest toys from Hasbro. Highlights from this morning included the debut of a new Spider-Man legends wave (black costume Spider-Man, Ms. Marvel, Jackal!), getting an up close look at the Hasbro SDCC Exclusives and an all new, Entertainment Earth exclusive, Transformers Combiner Wars Liokaiser figure.

Check these, and more, out in the gallery below.

Soundwave Tablet Added To Hasbro’s Slate of SDCC Exclusives

SDCC 2016 logoA bit of a surprise this morning as Kotaku debuted another SDCC exclusive Transformer from Hasbro, a Soundwave with a tablet alt-mode. Similar to the previously Asia exclusive Hasbro/Xiomi Transformer – you can take Soundwave from tablet mode to robot and back.

This SDCC exclusive will be available at the HasbroToyShop booth at the show and, in limited quantities at after the show. Soundwave has a suggested priced for $39.99.

cc16 soundwave tablet

Shout! Factory Announces Transformers: The Movie Steelbook

shoutfactory logoAs announced early June, Shout! Factory, in collaboration with Hasbro Studios, will release The TRANSFORMERS – THE MOVIE 30th Anniversary Edition this fall 2016. This beloved animated feature is being remastered, and a full-range of bonus content and collectible packaging are currently in production. Now, Shout! Factory further celebrates the 30th Anniversary of this iconic movie with The TRANSFORMERS – THE MOVIE Limited Edition, 30th Anniversary Steelbook (2-disc Blu-ray™ set + Digital Copy), available at Amazon and in stores at select retail locations on September 13, 2016. Featuring the heroic AUTOBOTS, as they defend their native planet CYBERTRON from the evil DECEPTICONS and UNICRON, The TRANSFORMERS – THE MOVIE boasts the voice talent of Orson Welles in his final role and an all-star voice cast that includes Peter Cullen, Eric Idle, Casey Kasem, Judd Nelson, Leonard Nimoy, Robert Stack and Frank Welker. Take a first look at the Limited Edition, 30th Anniversary Steelbook packaging below.

For the ultimate fans and collectors, The TRANSFORMERS – THE MOVIE Limited Edition, 30th Anniversary Steelbook comes with highly collectible Steelbook packaging, 2-Blu-ray set of the newly remastered movie, immersive bonus content including brand-new featurettes, a digital copy of the movie and more. This is a must-own collection to every fan’s library!

Look for details on the bonus content and more from Shout Factory’s SDCC panel.

tftm steelbook

Hasbro’s SDCC Exclusive Fortress Maximus with Master Sword Revealed

SDCC 2016 logoRumors are being proved to be true over on the Transformers Facebook page as they’ve shared the first image of the San Diego Comic-con exclusive version of Fortress Maximus with the Master Sword and enhanced deco. This has long been speculated as one of the exclusives (following the trend set by Metroplex and Devastator) but now it’s confirmed.

Gaze lovingly at the picture below and look forward to picking one up at the HasbroToyShop booth at SDCC or at after the show.

Updated with photos of the packaging!special edition fort maxcc16 fort max boxed cc16 fort max box front


Hasbro’s G. I. Joe / Transformers SDCC Exclusive Officially Revealed

SDCC 2016 logoHasbro’s first SDCC exclusive has been revealed and it’s the return of the G. I. Joe / Transformers crossover sets. This newest set pits Scarlett and Powerglide against Zartan and Soundwave. Powerglide is a red repaint of the Rattler and Soundwave is a HISS Tank repaint (I _love_ the missles). You can check out the official pictures for this set below and you’ll be able to pick this up at the HasbroToyShop booth at the show and, in limited quantities, from after.

Shout! Factory Announces New Edition of 1986 Classic “Transformers – The Movie”

shoutfactory logoShout! Factory, a multi-platform media company, and Hasbro Studios announced a strategic distribution collaboration to bring the iconic animated feature,TRANSFORMERSTHE MOVIE to the home entertainment marketplace in the U.S. and Canada. This full-length animated adventure boasts the voice talent of Orson Welles in his final role and an all-star voice cast that includes Peter Cullen, Eric Idle, Casey Kasem, Judd Nelson, Leonard Nimoy, Robert Stack and Frank Welker.  The announcement was made today by Shout! Factory’s founders Richard Foos, Bob Emmer and Garson Foos; and Hasbro’s Executive Vice President and Chief Content Officer Stephen Davis.

The multi-year alliance provides Shout! Factory with exclusive home entertainment packaged media (Blu-ray and DVD) and select digital rights to Hasbro’s TRANSFORMERS – THE MOVIE for home entertainment releases in North America. In honor of the 30th anniversary of TRANSFORMERSTHE MOVIE, this beloved animated feature will be newly remastered and transferred in HD from the original 35mm elements. A full-range of bonus content and collectible packaging are currently in development.  Shout! Factory plans an aggressive rollout of TRANSFORMERSTHE MOVIE 30th Anniversary Edition on September 13, 2016.

“The Transformers franchise has been part of American popular culture for more than 30 years, developing into one of the most recognizable brands around the globe,” said Stephen Davis, Chief Content Officer and Executive Vice President of Hasbro. “TRANSFORMERS – THE MOVIE played a huge role in the brand’s early success, laying the foundation for major motion pictures, several successful TV series, clothing and apparel, toys and much more. We are thrilled to work with Shout! Factory to deliver the original movie to fans in a completely remastered HD experience.”

TRANSFORMERSTHE MOVIE is a highly sought-after animated feature, boasting a large fan following and consumer interest.  On its 30th anniversary, we look forward to celebrating this film by bringing it to North America on Blu-ray for the first time.  Having worked closely with Hasbro Studios on top brands like animated series TRANSFORMERS ROBOTS IN DISGUISE, G.I. JOE: A REAL AMERICAN HERO,TRANSFORMERS PRIME, MY LITTLE PONY, MY LITTLE PONY EQUESTRIA GIRLS movies and more, this is incredibly exciting and important news for us,” said Melissa Boag, Senior Vice President of Kids & Family Entertainment at Shout! Factory. “We look forward to bringing TRANSFORMERSTHE MOVIE, featuring all-new HD transfer with stunning packaging and great extras to fans and on family home entertainment shelves.”

Action-packed animated feature TRANSFORMERSTHE MOVIE chronicles the heroic efforts of the AUTOBOTS as they defend their native planet CYBERTRON from the evil DECEPTICONS and UNICRON.

The AUTOBOTS, led by the heroic OPTIMUS PRIME, prepare to make a daring attempt to retake their planet from the evil forces of MEGATRON and the DECEPTICONS. Unknown to both sides, a menacing force is heading their way – UNICRON. The only hope of stopping UNICRON lies within the Matrix of Leadership and the AUTOBOT who can rise up and use its power to light their darkest hour.   Will the AUTOBOTS be able to save their native planet from destruction or will the DECEPTICONS reign supreme?

TRANSFORMERS – THE MOVIE is co-produced and directed by Nelson Shin; produced by Joel Bacal and Tom Griffin; supervising producer, Jay Bacal; executive producers, Margaret Loesch and Lee Gunther; music score by Vince DiCola.

30th TF Movie

Transformers: Earth Wars Now Available on iOS and Android

transformers earth warsHasbro Inc., Backflip Studios and Space Ape Games today released TRANSFORMERS: EARTH WARS, a new real-time combat strategy mobile game featuring the most iconic characters in the Transformers universe. Published by Backflip Studios (DragonVale, SpellFall, Paper Toss) and developed by Space Ape Games (Rival Kingdoms, Samurai Siege), TRANSFORMERS: EARTH WARS breaks new ground for the genre, pairing authentic Transformers storytelling with fast-paced gameplay, beautiful 3D animation and hundreds of characters with diverse strengths and abilities. The game is available now for free download on the App Store for iPhone, iPad and iPod touch, and on Google Play for Android devices.

“The Transformers franchise is one of the most iconic in the world, so it is exciting to include these characters in such a compelling mobile gaming experience,” said Julian Farrior, CEO of Backflip Studios. “We are thrilled to partner with Hasbro and Space Ape Games to launch TRANSFORMERS: EARTH WARS and think that Transformers fans are going to love teaming up with their favorite Autobots or Decepticons in these highly engaging mobile battles.”

Inspired by Hasbro’s “Transformers Generations Prime Wars Trilogy,” TRANSFORMERS: EARTH WARS players must choose to fight with Optimus Prime and the Autobots or Megatron and the Decepticons in a battle to decide the fate of planet Earth. Once allegiance has been sworn, gamers assemble a powerful team of playable characters, raid enemy bases for Energon stockpiles, and construct the Space Bridge to add reinforcements from Cybertron, all while playing in real-time against other players around the globe.

The game also features notable storytellers and voice actors from the Transformers franchise, including dialogue written by comic legend Simon Furman and voice acting from Peter Cullen, the original voice of Optimus Prime, and Frank Welker, the original voice of Megatron.

“TRANSFORMERS: EARTH WARS offers players an engaging storyline and incredible gameplay experience,” said Mark Blecher, Senior Vice President, Digital Gaming and Corporate Development at Hasbro.  “The game harnesses the unique strengths and abilities of hundreds of characters from Transformers lore, which really helps it to stand above existing real-time combat strategy games and delivers on the Transformers promise of More than Meets the Eye.”

“With TRANSFORMERS: EARTH WARS, our team was dedicated to making a high quality, hand crafted experience that fans of both mobile games and Transformers will enjoy,” said John Earner, CEO of Space Ape Games. “We’re really excited about the finished product and can’t wait to help grow and support the community around this game. 

TRANSFORMERS: EARTH WARS is FREE to download and features in-game purchases, and is available worldwide excluding Japan and China on Android and iOS. Please note that a WiFi connection is required to play. Enjoy several screenshots from the game below!

IDW Introduces “Revolution Event” Bringing Many Hasbro Properties Together

idw logoIDW Publishing has unveiled its most ambitious comic book publishing venture in its history revolving around its fan-favorite titles based on Hasbro properties.

The “Revolution” event marks the birth of a comic book crossover that will be comprised of not only the TRANSFORMERS and G.I. JOE properties, but also all-new properties MICRONAUTS, ROM, and ACTION MAN, as well as the launch of a long-awaited M.A.S.K.: Mobile Armored Strike Kommand series.

This is not a reboot—rather, the Revolution series takes many of the building blocks of what has come before from IDW and builds on them anew, bringing all these elements together in an epic event that results in an all-new status quo for all involved. Everything fans have enjoyed up to this point remains intact as part of this ongoing continuity. The ramifications of Revolution will extend well beyond the event, as all of these iconic characters will henceforth exist in the same universe, altering the scope of IDW editorial in all the Hasbro series from this moment onward.

Revolution, the bi-weekly five-issue event series that launches this initiative, will be co-written by Cullen Bunn (MICRONAUTS) and John Barber (TRANSFORMERS) with art by Fico Ossio (MICRONAUTS). The event kicks off with a world-shaking threat that brings all opposing factions together in a storyline that just might see the destruction of the universe before it can truly begin!

All aforementioned titles will tie-in to the event with a bevy of talent on board including:

  • ROM
    • Co-written by Chris Ryall (Onyx), Christos Gage (Marvel’s Daredevil)
    • Art by David Messina (Star Trek)

G.I. Joe

    • Written by Aubrey Sitterson (Street Fighter X G.I. JOE)
    • Art by Giannis Milonogiannis (Prophet)

Transformers: Till All Are One

  • Written by Mairghread Scott (Mighty Morphin Power Rangers, TRANSFORMERS)
  • Art by Naoto Tsushima (TRANSFORMERS)

Transformers: More Than Meets The Eye

  • Written by James Roberts (TRANSFORMERS)
  • Art by Alex Milne (TRANSFORMERS)


  • Written by John Barber (Back to the Future)
  • Art by Andrew Griffith (TRANSFORMERS)


  • Written by Brandon Easton (Marvel’s Agent Carter, TRANSFORMERS: Deviations)
  • Art by Tony Vargas (Rot & Ruin)

Action Man

  • Written by John Barber (TRANSFORMERS)
  • Art by Paolo Villanelli (G.I. JOE: SNAKE EYES)


  • Written by Cullen Bunn (Uncanny X-Men)
  • Art by Chris Panda

And many more!
“The Revolution series builds out of a detail that was introduced in IDW’s first-ever issue ofTRANSFORMERS in 2005,” said IDW’s Chief Creative Officer, Chris Ryall. “So to finally be able to build upon the various story elements we’ve seeded over the years, and which come into play in a big way starting with July’s ROM #1 even before the launch of Revolution, is a blast. We’ve been working toward a full-fledged universe for some time and it’s great fun to be able to finally bring it to vivid life, especially since it allows us to give the world new titles like the very-requested M.A.S.K., as well as some exciting new books still to be announced.”

“We’ve done plenty of crossovers in the past,” said Michael Kelly, Head of Global Publishing at Hasbro, “but nothing near this scope or scale. Our heroes, whether they are from Earth or from distant reaches of the galaxy, all have one thing in common: their powers and abilities are based primarily on technology. We have been able to use this fact to build a natural and believable link between all of these disparate characters. The result is a complex and dynamic world where all manner of conflicts and team-ups can and will exist. If you are a fan of Hasbro’s brands, your time is now.”

As Revolution rolls out, each associated series will receive its own “Revolution” one-shot that ties in to the main event. Revolution will feature an array of variant covers with stunning cover art by Brandon Peterson, Tradd Moore, John Byrne, James Biggie, Adam Riches, Guido Guidi, Ken Christensen,Art Baltazar, and more.

Nothing will be the same after the Revolution erupts this September with issues 1 & 2 plus one-shot tie-ins (G.I. JOE, MICRONAUTS, ROM) all available to order together. Take a stand!

Transformers: Combiner Wars Groove Now Available in the US

transformersWe’re getting close to the end of May, but Transformers May Mayhem is clearly still on a roll as the deluxe Transformers Combiner Wars Groove figure is now available in the US. For last year’s May Mayhem your Quickslinger and Break-Neck brought some G1 goodness to your Superion and Menasor…and this years it’s Defensor’s turn. So far Groove is available (and in stock) at AwesomeToyBlog sponsor Entertainment Earth ($17.99), but also look for him at other retailers including Big Bad Toy Store, Amazon and others.

cw groove

Transformers Combiner Wars ‘Victorion’ Now Available from Entertainment Earth

transformersVictorion, the first ever Fan’s Choice Combiner team is available now from select retailers. Chosen through a series of votes, Victorion is the combined mode of the 6 member Rust Renegades. The Rust Renegades is a team of explorers who merge into Victorion when exposed to the mysterious, ancient Enigma of Combination. Their leader is Magna Pyra and her team includes Stormclash, Skyburst, Dustup, Jumpstream, and Rust Dust. Each individual figure in this boxed set includes a unique weapon, and those weapons can combine to form a giant super blade.

Magna Pyra transforms into a fire truck, and leads the crew. Stormclash and Skyburst are the helicopter twins. Dustup is armed with a bladed weapon while she changes into a race car. Jumpstream turns into a supercar, and comes with a killer shield. Rounding out the set is the diminutive Rust Dust, a motorcycle who can merge with her crew to form the giant 12-inch tall Victorion.

Victorion is available now from AwesomeToyBlog sponsor Entertainment Earth ($109.99). Check it out here. Look for her soon from other retailers.


Botcon Weekend Update – Robots in Disguise & More

transformersIt’s Botcon weekend and there’s a ton of new pictures and news to share. I’ve already posted the new Titan Wars and Combiner Wars details, but of course there’s Robots in Disguise and more to review.

So here’s the news:

  • Alt-Modes are an all new expression (which were previewed in the winter) for favorite Transformers characters. Feature and oversized head, pulling the tab on the toy quick Transformers the vehicle into the character’s body. These will be available in blind boxes.
  • An all new mobile game is coming soon “Transformers Earth Wars”. The app is a combat city builder game and features some official voice actors of the shows. You can pre-register for the app now at
  • The ‘Transformers Roll Out’ album is coming soon.  You can see more details here.
  • In Robots in Disguise – look for more Decepticon toys on the way.
  • Weaponizer Minicons Revealed: Windstrike, Sawtooth, Lancelon, Dragonus
  • New Warrior Class: Autobot Ratchet, Scatterspike and Bisk

Botcon Weekend Update – Titan Wars, Combiner Wars

transformersIt’s Botcon weekend and that means a ton of new Transformers news and pictures. The below gallery contains all the new Combiner Wars and Titan Wars official images from Hasbro – Robots in Disguise and other new Transformers toys will be in a different post. Highlights of the Hasbro panel were:

  • The 2nd wave of Titan Masters revealed: Skytread, Apeface, Clobber and Brawn
  • Titan Wars Wave 2 Voyagers: Alpha Trion with Autobot Soverign, has a beast mode and a space ship mode and Astrotrain with Darkmoon.
  • Combiner Wars Deluxe Groove available in May – part of May Mayhem
  • Computron Box Set to be released in Fall 2016.
  • Celebrating the 30th anniversary of Transformers: The Movie with a box set including Ultra Magnus, Springer, Arcee, Kup and Blurr. Each figure features a G1 inspired ‘metallic’ deco. This includes a commemorative poster and will be a Target exclusive.
  • A San Diego Comic-con Exclusive was revealed: the Titan Force 3-pack: Brainstorm, Windblade in a Fort Max themed deco and a translucent Sentinal Prime


Hasbro Studios Nabs 4 Daytime Emmy Nominations

hasbrostudiosThe 43rd annual Daytime Emmy Award nominations were announced today and Hasbro Studios picked up a total of four nominations, with both My Little Pony and Transformers Robots in Disguise gaining recognition. You can see the nominations below and the awards ceremony will be on May 1st, 2016.
Outstanding Special Class Animated Program
Nomination: Transformers Robots in Disguise (Cartoon Network)
Executive Producers: Stephen Davis, Jeff Kline, Shuzo John Shiota
Animation Producer: Therese Trujillo
Producer: Jack Liang
Line Producer: Masanari Kubo

Outstanding Performer in an Animated Program
Nomination: Jeff Bennet as Mayor Luskey in Transformers Rescue Bots (Discovery Family)

Outstanding Writing in an Animated Program
Nomination: Transformers Rescue Bots (Discovery Family)
Writers: Nicole Dubuc, Brian Hohfeld, Greg Johnson
Story Editors: Cydne Clark, Steve Granat, Andrew R. Robinson

Outstanding Original Song
Nomination: “The Magic Inside” in My Little Pony Friendship is Magic (Discovery Family)
Lyricist & Composer: Daniel Ingram
Lyricist: Amy Keating Rogers


daytime emmys

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