Awesome Toy Blog

Hasbro has provide a new batch of official press pictures for Marvel Universe.  You can check out the gallery here.  Can’t wait to pick up that Thanos!

At San Diego Comic-con Hasbro announced that there’d be two version of their 19-inch Galactus.  The normal version is in standard comic colors.  The variant (shown on the left) features a color scheme used in the Ultimate Alliance game.  Also featured with the variant is a translucent, sparkly Silver Surfer (check after the jump for a picture of Silver Surfer).  Both versions are available for order on Entertainment Earth, but this seems to be a pretty easy to pick up the variant.  Click here to see the variant, or click here for the normal version; both are priced at $54.99.

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Maybe I should have made these all as one post…but here’s the latest Marvel Universe official pictures from Hasbro.  Click here to head over to the gallery and see Thanos on card!

The last of the gallery updates!  I’ve added galleries for Iron Man, Marvel Universe, Star Wars and Transformers.  Check the galleries out at the below links

Iron Man

Marvel Universe

Star Wars

Transformers

The Hasbro Comic-con exclusives are posted on HasbroToyShop.com.  Not everything is still available, namely Sgt. Slaughter, Captain America, Thor and Galactus have sold out.  The other exclusives are still available.  Also HasbroToyShop.com have issued a 10% off coupon code – COMIC2010.  This coupon expires on 8/15/2010 at 11:59 PM eastern.

Following their Marvel panel yesterday, Hasbro added new product to their Marvel Universe case.  Check the below gallery for images of the Galactus variant, both versions of the Sentinel and more!

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This morning Hasbro added a few figures from the Thor and Captain America movies.  These figures look incredible, check them out in the gallery.

[View with PicLens]

At my only panel for Saturday – Hasbro’s Marvel panel. Convention has been nice today not carrying a giant bag.

• Everything in the case is what’s left for 2010.  Will see a sneak peek into 2011
• Iron Man will move into new packaging..no more armor cards.
• Two big items coming out – Iron Man rolling headquarters and an RC walking Iron Man
• Iron Man Wal-Mart exclusive 6in figures; 10in repulsor power pack
• Target:  2nd set of Hall of Armor, 3 pack with Black Widow, War Machine and Iron Man…each with actor heads.
• TRU: Drones + Iron Man and Nick Fury 4 pack
• Super Hero Squad – Hellicarrier looks great
• Marvel Universe
• Distribution issues are known, trying to fix this…but all waves are ordered and will be on the way
• Fury Files website will be coming back
• Galactus is coming out in October…Hasbro is very happy with the performance of Galactus at Comic-con.
• There will be a variant color of Galactus!  Darker purple
• October will be marvel mania month…$1 off 3 3/4 figure.  $5 off bigger items.  They will be on Playsaver.com
• 2011 – building towards the Avengers in 2012
• Iron Man, Thor and Captain America figures will all tie into the Avengers.  Avengers animated series will be airing this fall.
• 2011 Iron Man – Many more armor variants. Read the rest of this entry »

Hasbro has sent their official images and details for all their 2010 San Diego Comic-con exclusives.  You can see the gallery over on the gallery page, or just click here.  To read the full press release with all the details, continue reading after the jump.  Some quantity of most of these exclusives will be available after the show on HasbroToyShop.com, so even if you can’t make the big event, do some window shopping!

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I send in some questions, Hasbro sends back the answers.  Welcome to AwesomeToyBlog’s first Marvel Q&A with questions submitted on 6/4/10.  If there’s a question you want answered; leave a comment below and I’ll consider it for the next round.

1) Is it difficult to keep retailer interest in the core Marvel Universe line when a movie line (Iron Man 2, Wolverine Origins, etc) is on the horizon?
No. We have had a great response from both retailers and the fan base to support both movie lines and the Marvel Universe line. (Editor’s note – then where’s all the new stuff?)

2)  What sort of synergy is in place with Marvel editorial direction?  For example, if Marvel HQ decides that 2011 is Dazzler’s year to shine, do you get adequate advance notice so that you can have her on the pegs for 2011?
We work closely with Marvel to align with upcoming story lines and publications.  Trust us, when Dazzler’s time to shine comes, we will be the first ones there with sunglasses on.

3)  The SDCC carded Galactus looks great!  For folks unable to make the show, will the boxed mass market release be available at all retailers in fall 2010, or will it be an exclusive?  Are there any significant differences between the packed in Silver Surfer and the previously available single carded release?
The mass version is not an exclusive.  More details on specifics will be released at SDCC.

Thanks to Hasbro and HunterPR for the Q&A!