If you haven’t heard, today is CYBERTRON MONDAY, the global launch event for the online sales of the Transformers: Age of Extinction products. Visit www.CybertronMonday.com for more information and links to the product at select online retails such as Amazon, Target, K-Mart and others.
“Partnering with Global retailers for CYBERTRON MONDAY is a great new way to kick off the release of our new and innovative TRANSFORMERS: AGE OF EXTINCTION line,” said Eric Nyman, Senior Vice President of Global Marketing, Hasbro.
Also available now on iTunes and Google Play is the TRANSFORMERS Official Movie app. The app, featured on all the new Transformers packaging, features galleries stocked with movie and toy photography and videos, character bios, as well as the ability to engage in weekly in app “Missions.” Within the app, fans will also be able to view exclusive TRANSFORMERS: AGE OF EXTINCTION cast interviews with Mark Wahlberg, Nicola Peltz and Jack Reynor. As the film release date approaches, the app will be updated to include movie ticket purchasing, augmented reality features, new photography and videos, and the ability to build your very own TRANSFORMERS Construct-bot figure.